Resize for LinkedIn Banner
Resize your image to 1584×396px for the perfect LinkedIn profile background banner.
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LinkedIn Banner Guide
Size
1584×396px (4:1) is the recommended LinkedIn profile banner size.
Content
Use your banner to showcase your brand, expertise, or current work.
Overlap
Your profile photo overlaps the bottom-left. Keep key content in the right half.
Professional
Keep it clean and professional — this is the first thing visitors see on your profile.
Designing a Professional 1584x396 LinkedIn Profile Banner
LinkedIn profile banners are displayed at 1584x396 pixels — a 4:1 ultra-wide aspect ratio that creates a dramatic panoramic canvas behind your profile information. This banner sits at the very top of your LinkedIn profile page and is the largest visual element visitors see, making it a powerful branding opportunity. LinkedIn accepts JPEG and PNG uploads up to 8MB and recommends the exact 1584x396 resolution to avoid any resizing artifacts. The banner is not displayed anywhere other than the profile page, so it serves a purely branding and credibility function.
On desktop, the LinkedIn banner is partially overlaid by your profile picture (a 200x200 circle) in the lower-left area, your name and headline below the banner, and potentially a 'Cover story' video button. On mobile, the banner is cropped to a shorter display height (approximately 1584x280 visible area), cutting from the top and bottom equally. The effective safe zone considering both desktop and mobile constraints is roughly 1200x250 pixels centered within the canvas, which is a surprisingly small percentage of the total image.
LinkedIn banners serve a fundamentally different purpose than banners on casual social platforms. This is professional real estate that should communicate your role, expertise, industry, or brand at a glance. Effective LinkedIn banners typically feature a subtle background image with a professional tagline, company branding with a value proposition, conference or speaking photography, or a clean gradient with key credentials. Unlike YouTube or Twitter banners, humor and bold graphics are rarely appropriate here — the design should reinforce the serious, professional tone of the profile.
A widespread mistake is leaving the default LinkedIn gradient banner, which signals a low-effort or inactive profile. Another error is designing a visually complex banner that competes with the profile information below it for attention — the banner should enhance and support the profile, not overwhelm it. Avoid placing text in the lower-left where the profile picture overlaps, and avoid text in the lower third entirely since the name and headline appear just below the banner edge. Keep the design subtle enough that it elevates your profile without becoming a distraction.
Pro Tips
Use the 1200x250 Center Safe Zone
Between the profile picture overlap on desktop and the vertical cropping on mobile, only a centered area of approximately 1200x250 pixels is reliably visible. Place your key message, tagline, or branding elements within this zone. Treat the surrounding area as bleed space for background imagery only.
Avoid Competing with Profile Information
Your name, headline, location, and CTA buttons appear directly below the banner. If your banner has dense text or visual elements near the bottom edge, it creates visual clutter that competes with this critical profile information. Keep the lower 80 pixels of the banner clean or use a simple gradient to create a smooth transition.
Communicate Professional Identity in 2 Seconds
LinkedIn profile visitors form an impression within 2 seconds. Your banner should instantly communicate what you do or what your company offers. Use a concise tagline (6-8 words maximum), your company logo, or an image that visually represents your industry. Avoid abstract art or imagery that requires interpretation.
Export as PNG for Text-Heavy Designs
If your banner includes text, logos, or sharp-edged graphics, export as PNG rather than JPEG. LinkedIn's compression handles PNG uploads slightly better for non-photographic content, preserving cleaner text edges. For purely photographic banners, JPEG at 95% quality produces a smaller file with adequate visual quality.
Frequently Asked Questions
What size is a LinkedIn banner?
1584×396px (4:1 aspect ratio). This is the recommended size for LinkedIn profile background images.
What should I put on my LinkedIn banner?
Your professional brand — company logo, tagline, areas of expertise, or a relevant professional image.
Does the profile photo overlap the banner?
Yes, your profile photo sits in the lower-left of the banner. Avoid placing important content there.
What file format should I use?
JPG or PNG under 8MB. JPG works well for photos, PNG for graphics with text.
